Traffic Transformation was one of the first ebooks I invested in when I started looking at building a path towards blogging full time. While I understood the technical aspects of how to create and publish a website, having done it since the late 1990s (!!!), building traffic to a blog was still a bit of a mystery.
The last few years of my blogging journey have been winding with gaps. The latest updated version of Traffic Transformation arrived at just the right time. As I restart my blogging journey with focused purpose, I needed the right strategies to make progress faster. And it’s something I continue to go back to from time to time to remind myself of where I could be improving on my traffic.
As I’m strategizing my way forward, Lena’s book was one of the first guides I went to for actionable ideas to start off on the right foot. Let’s take a closer look at how Traffic Transformation is helping me build a solid foundation for blog traffic.
What is Traffic Transformation
Traffic Transformation is a set of 21 strategies Lena of WhatMommyDoes.com used to create her blog’s monthly page views 17k to 400k in 10 months. The ebook was originally published in December 2015, and updated in 2017 and 2019. Fortunately once you purchase the ebook you have access the updated versions! The new edition has fresh goodness to consume and use apply to your blog.
What topics are covered in Traffic Transformation
In the 21 strategies covered in the blog traffic ebook, you’ll see a range of topics including your content, your social media strategy, and connecting the dots for your reader’s journey. Lena also calls out a few tasks in Step 3 that you’re probably doing that are not giving you the ROI (return on investment) for the time spent.
In addition to the 100+ page ebook there are bonuses!
Traffic Transformation is an ebook and the learning doesn’t stop with the 100+page step-by-step downloadable guide. There’s also 40-minute training video about keyword optimization. SEO is honestly one of my favorite topics and understanding how keywords work is important to building traffic from Google search results.
And also included as a free bonus about how to get more page views from existing content. Are you also about finding efficiencies in your blogging tasks? This bonus gives you tips to use roundups of existing content to get more blog page views.
Who is Traffic Transformation for (and not)
If you’re struggling with building your blog traffic, check out the actionable strategies in this ebook. For new blogs, this can help you build the right foundation from the start. For blogs that have been published for a while, these actions should help you see progress faster.
The important part with any strategy formula, is that you need to put the work in. If you’re not ready to listen to Lena’s journey and try the ideas to grow your traffic, this ebook is not likely for you.
If you’re already rocking your traffic, great job! You’re probably already following the suggestions in Traffic Transformation.
My general approach to any new learning opportunity (course, ebook, or even a conference), is depending on the price I decide how many insights I’d like to learn for it be worth the cost. At a budget friendly price of $79 (less than $4 per strategy!), picking up at least a few new ideas makes the purchase more than worth the expense and reading time.
How to use Traffic Transformation to start a new blog
Starting a new blog on a solid foundation is important to grow blog traffic as soon as possible. Ultimately blogging is a long game, but without the right pieces in place the process will take even longer.
As I’m starting here, I’m using step 1: Narrowing your blog’s focus and step 9: Interlinking Secrets to build my content foundation. I’ll be tackling Step 2: Share-ability and Your “Look” soon enough before taking on the entire set of 21 strategies.
In each of these steps you’ll learn why these are important strategies and how they affect your ability to grow your blog traffic.
How to get Traffic Transformation
Traffic Transformation is available over at Lena’s blogging courses site, Adventures in Blogging.
If you’re not sure yet if this ebook is right for you, check out her FREE Blog Traffic Bonus Guide first. This is the prequel to Traffic Transformation so you’ll start to pick up a few of her foundational strategies to help you make progress.
Wrapping up my Traffic Transformation Review. What are your thoughts?
Traffic Transformation was one of the first blogging ebooks I bought when I started this journey. As I’m finally getting my blog together, I’m using the strategies from this ebook to build a solid foundation for traffic growth.
What about you? Have you had a chance to check out the ebook or do you have any questions if this is the right set of strategies to help your blogging journey?